Digital Marketing Manager, Copywriting and Technical Onboarding

Digital Marketing Manager, Copywriting and Technical Onboarding

Job Details

Job Type

Full-time

Nashville, TN • Marketing

Description

We are looking for a curious “digital swiss army knife” to join our growing dental service organization. You will be joining a team of 8 other digital marketers committed to innovation and expansion. This role is multi-faceted in that it requires both a solid understanding of copywriting/editing for online platforms while also possessing a curious mind who can seek out new solutions and keep up with the rapidly changing digital marketing landscape. We have many dental brands within our network and you will be ensure all web copy aligns with their brand online and beyond.

Core responsibilities include the following:

• Implementing various elements of our partner practice’s marketing strategy as instructed by Digital Project Managers
• Optimizing current copy on our partner website (page titles, meta descriptions, h1s, alts, anchor text, etc.)
• Developing/editing new SEO-friendly copy for websites
• Digital onboarding for partner practices – Assisting with obtaining information for everything from domain transfers to former digital agency information
• Researching trending topics within the digital marketing space – leveraging AI, website frameworks/templates, CRM solutions, etc.

Qualifications

• Excellent verbal and written communication skills
• A working knowledge of SEO and how it applies to content marketing
• Basic knowledge of HTML
• Creativity & resourcefulness
• Extreme attention to detail
• The ability to multitask and adhere to deadlines
• Flexibility to evolve strategies quickly & effectively
• Experience in Wordpress

Additional Information

• Schedule is full time (Monday-Friday) with three days required in-office.
• Competitive salary and benefit plan
• Bachelor’s degree desired